For almost as long as there has been broadcasting, there has been commercial sponsorship. But from the 1930s through the 1960s, sponsors had an unusual amount of power because, through advertising agencies, they owned entire blocks of time on the program schedule and produced their own shows. In thi read more
For almost as long as there has been broadcasting, there has been commercial sponsorship. But from the 1930s through the 1960s, sponsors had an unusual amount of power because, through advertising agencies, they owned entire blocks of time on the program schedule and produced their own shows. In thi read more
For almost as long as there has been broadcasting, there has been commercial sponsorship. But from the 1930s through the 1960s, sponsors had an unusual amount of power because, through advertising agencies, they owned entire blocks of time on the program schedule and produced their own shows. In thi read more
Another weekend, another episode of my podcast, The Incredible Inman's Pop Culture Potluck. This week: "A Short History of Ridiculous Sponsor Interference." For almost as long as there has been broadcasting, there has been commercial sponsorship. But from the 1930s through the 1960s sponsors had an read more
Another weekend, another episode of my podcast, The Incredible Inman's Pop Culture Potluck. This week: "A Short History of Ridiculous Sponsor Interference." For almost as long as there has been broadcasting, there has been commercial sponsorship. But from the 1930s through the 1960s sponsors had an read more